The Concept Tree: 2016

Tuesday, February 16, 2016

Design Workflow for "Pista sa Nayon" Flyer

FB Events Cover page for FASO's 2016 Spring Social Event

I was given the opportunity to do design for the FASO (Filipino-American Association of Southern Ohio) Spring Social Event. This year is inspired by a Filipino-version of a Mardi Gras-like parade called "Sinulog" which originated from the island of Cebu in Visayan region of the Philippines. I really felt that this is an interesting subject to play around with using illustrator since patterns are an important key to make a believable parade-like feel to the graphic.--that's where illustrator's copy, past, duplicate features come in handy. I know that there's more i can do to play and add detail but i figured given the time constraint it's best to keep things simple but cohesive.

Rough Sketch

Adding Detail to sketch

Scanned and imported sketch to Illustrator. Worked on the vector lines w
ithout paying much attention to color choices.

Using Duplicate Key i repeated patterns to simplify process.

Again utilizing scale,duplicates can add illusion of spatial depth

Here's what the online flyer looks like when everything is put together.

Wednesday, January 13, 2016

Self-promotional piece

Here's the latest self-promo piece i've been working on. I have always enjoyed doing paper sculpture in the past. I owe this passion from our college professor who commissioned me and 3 other classmates to work on a japanese restaurant menu for a whole summer making design elements made of paper sculpture.In 2010 ,i also made a Tiger piece for a calendar project for Coca-cola. This year I'm planning to send postcards to friends and families who have been really "nice" to me---so i you don't receive one from me maybe you been in my naughty list---just saying...

Thursday, January 7, 2016

blocking-in tonal values

I decided this needs some fan-art to make more sense. My daughter typically unwinds after school by watching her favorite cartoon shows on the internet.